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Effective advertising is much simpler to achieve than most businesspeople believe. Create an effective message and repeat, repeat, repeat!
One of the best known ways to deliver effective advertising is with a calendar, historically given away by businesses to their customers to develop and maintain loyalty. Because of high cost, this is now done infrequently, and no business could ever afford to give calendars away to prospects.
Now there is the Town Planner Community Calendar. Created to share the costs among non-competitive sponsors, Town Planner is delivered free of charge by mail to over 120,000 Fairfield County households for less than the cost of a first-class stamp. And over 9 out of 10 families that receive it keep it and use it 30 days a month.
Why do families keep it? It is designed perfectly. Town Planner is a wall calendar, the number-one used format, with big boxes for writing the family's activities plus preprinted local school schedules and community activities as well as phone numbers and recycling information. It makes a practical calendar local, informative and useful.
Your business can be on display every day inside the homes of your target community with a message that repeats, repeats, repeats. Call Chuck Sussman at 203-656-3667 or email fairfieldcty@townplanner.com for more information.